Verdict: Nasuni shows world-class public customer-centricity evidence, scoring 9.0/10 in this automated assessment of publicly available material. Near-top marks were earned with customer satisfaction metrics referenced in public materials and clear CX programme language on the open website. This report is based solely on publicly available evidence — internal programmes not reflected in public documents are not captured.
A
9 / 10
Leading — strong public evidence
Scorecard
💬Customer language
3 / 3
Customer language appears consistently across multiple pages and investor materials, signalling that serving customers is a named organisational priority.
🔄CX programme evidence
3 / 3
Customer experience is acknowledged as a discipline, with references to feedback or service improvement appearing in official materials.
📊Measurement proof
3 / 3
NPS or a named customer metric is mentioned in public documents, though no specific score is published.
🤝Commitment depth
0 / 1
No specific evidence of executive-level accountability for customer satisfaction outcomes in public materials.
Overall score
Score of 9.0/10: the company demonstrates world-class customer-centricity signals. Only a small step remains to the top tier — typically publishing a specific score figure or adding more explicit closed-loop detail would close the gap.
9/10
Evidence
Sorted by rubric tier descending — Tier 3 (named measurement) and Tier 4 (commitment depth) are the rarest and most differentiating signals. A single source page may satisfy several criteria (e.g. [T3a] + [T3b] + [T3c] stacked).
[T3a] NPS, CSAT, or named metric explicitly mentioned[T3b] Named metric on a public web page (not only in PDF)StrongView ↗
Nasuni customers across the globe Customers are thrilled with our products and support – our NPS score for customer satisfaction is considered world-class, and our retention rate is the envy of the in…
[T3a] NPS, CSAT, or named metric explicitly mentioned[T3c] Actual score or trend publishedStrongView ↗
th closely as part of their overall customer success program. Nasuni CEO explains how the company measures customer success through annual Relational Net Promoter Score surveys, with focus on both pe…
[T3a] NPS, CSAT, or named metric explicitly mentionedStrongView ↗
Nasuni Recognized for its World-Class Customer Service Nasuni achieved Net Promoter Score (NPS) of 87 with 9.5/10 CSAT rating based on audit of over 1,300 customer responses. Company emphasizes cultur…
[T2a] CX named as a discipline[T2b] Customer listening or feedback mechanismMediumView ↗
e competitors—indicating widespread adoption. Maintains impressive 96% willingness to recommend score supported by large, diverse sample size. Strong customer engagement and high recommendation rates…
[T2b] Customer listening or feedback mechanismMediumView ↗
based on audit of over 1,300 customer responses. Company emphasizes culture of listening to customers and taking action on feedback through in-depth 'Voice of the Customer' program where customer ana…
[T2b] Customer listening or feedback mechanism[T2c] Acting on feedback or CX in reportingMediumView ↗
You Asked, We Listened: Nasuni Product Features Driven by Customer Feedback Product team at Nasuni truly listens intently to customers and wants to understand what's important to them. Features like N…
[T2c] Acting on feedback or CX in reportingMediumView ↗
with focus on both people and customers as primary assets. Win NorthFace ScoreBoard Service Award delivering Net Promoter Score of 88 in 2022 and 99% customer satisfaction score.
[T1a] Customer or client mentioned[T1b] Customer language on 2+ page types[T1c] Operational customer languageWeakView ↗
Nasuni customers across the globe Customers are thrilled with our products and support – our NPS score for customer satisfaction is considered world-class, and our retention rate is the envy of the in…
[T1a] Customer or client mentioned[T1b] Customer language on 2+ page types[T1c] Operational customer languageWeakView ↗
w Nasuni Measures Employee & Customer Success Both transactional and relational NPS scores are very important, and any company that truly cares about customer satisfaction should track both closely a…
[T1a] Customer or client mentioned[T1b] Customer language on 2+ page types[T1c] Operational customer languageWeakView ↗
Nasuni Recognized for its World-Class Customer Service Nasuni achieved Net Promoter Score (NPS) of 87 with 9.5/10 CSAT rating based on audit of over 1,300 customer responses. Company emphasizes cultur…
What Nasuni is doing well
Nasuni references a named customer satisfaction metric in public materials and supports it with visible CX programme language. This is the combination that separates world-class operators from companies that only talk about customers.
Customer-focused language runs consistently across website and investor materials, signalling that customer outcomes are treated as a strategic priority rather than a marketing line.
What is missing
A specific, prominently-cited score figure would move the metric from 'mentioned' to 'owned'. Publishing the current value — with a comparison to prior periods — is the single highest-leverage step remaining.
A named closed-loop description (how feedback is routed, reviewed and acted on) would strengthen the CX programme evidence from credible to definitive.
Analyst implication: Nasuni already operates at a world-class level for public customer-centricity. One or two targeted additions — a published score value, or a named closed-loop feedback process — would move it into leadership territory.
How Nasuni could improve its ranking
Publish the current score figure prominently (investor deck, About Us page, or annual report) with a year-on-year comparison. Moving from 'we measure NPS' to 'our NPS is X, up Y points' is the last major signal gap.
Add a short description of the closed-loop process: cadence, who reviews, and one example of change made in response. This converts programme evidence from implied to demonstrated.
Suggested website text
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See what world-class customer-centricity looks like and what changes would move the needle for Nasuni.
Recommended copy · About Us page · Net Promoter Score version
Listening to our customers' voice: We regularly gather customer feedback to understand what is working well, where improvements can be made, and how we can deliver a stronger experience. We measure customer loyalty through structured feedback methods, including the Net Promoter Score (NPS), as well as operational and quality indicators. We use this feedback to drive continuous improvement, strengthening our long-term customer relationships.
💡 Why this improves your score: Publishing this on the About Us page would move Nasuni from T3a (NPS named in PDFs) to T3b (NPS visible on a public web page) — worth +1 point. If you add the actual score, that's T3c and worth +2 points total. Only ~3% of public companies do this.
See full scoring methodology →
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